In-app messages: nudges that appear inside your app

An in-app message is drawn by the SDK inside your app, over whatever screen is open. You write and design it in the dashboard, choose who sees it and when, and read the results there. You write no screen code and need no new app release for each message.

On this page

• Choose a layout
• Let the SDK draw over your app
• Switch nudges on and declare the pages a button may open
• Add your phone as a test phone
• Make a nudge
• Choose when it appears
• Choose who sees it
• Set how often, and how it is measured
• Test it, then go live
• Read the results

Questions people ask

Do I need to release a new app for each message?

No. You write the message in the dashboard and the SDK draws it. You release only when you add the SDK or a new page a button may open.

Does a person need to sign in?

No. In-app messages show to anyone who has not turned offers off. To target by what people did across phones, and to measure purchases, give the SDK your user id.

Can I stop a message that goes wrong?

Yes. Pause the nudge, or turn off Show nudges to people in Settings. It takes effect without a release.